Setting Ambitious Goals and Achieving Success in Business | Grant Cardone

Added: Jan 11, 2024

Setting Ambitious Goals

Cardone emphasizes the importance of setting ambitious goals, such as aiming for $100 billion in wealth and becoming the largest apartment owner in America. He believes that setting big targets is essential for pushing oneself to achieve more than they thought possible. He encourages people to write down their goals every morning and night, focusing on what they want and not getting distracted by what others want.

Roadmap to Achieving Goals

Cardone believes that once you have set your goals, you need to focus on them and take action to achieve them. He compares it to pointing a ship in the right direction and then working out how to get there. He emphasizes the importance of spending 80% of your time focused on your goals and taking consistent action to move towards them.

Differentiating Between Fake Gurus and Real Experts

Cardone advises people to look for evidence and receipts when seeking advice from experts. He believes that real experts should be able to show proof of their success and achievements. He also encourages people to study successful individuals and learn from their experiences and actions. He emphasizes the importance of studying people who have achieved real success, rather than those who may have made mistakes or faced legal issues. He also suggests looking at people you may not like and understanding why you feel that way, as it could lead to valuable self-discovery and growth.

Flexing and Insecurity

Cardone addresses the perception of rich people flexing their wealth and the idea that they may be insecure. He believes that showing off one's wealth can be a form of flexing, but it can also be a way of expressing confidence and success. He emphasizes that rich people do show off their wealth, but it is often done among themselves. He also challenges the notion that rich people do not talk about their money, stating that he is proud of his achievements and is willing to show them off.

Personal Weaknesses and Mistakes

Cardone opens up about his personal weaknesses and mistakes, including his struggles with drug addiction and chasing women. He acknowledges that these behaviors were distractions and hindered his creativity and productivity. He emphasizes the importance of learning from past mistakes and focusing on personal and professional growth.

He reflects on his past struggles with addiction and self-doubt, acknowledging that he had zero to offer a woman and lacked belief in himself. He emphasizes the importance of overcoming weaknesses and addictions, stating that addiction is a choice and not a disease. He shares his experience of quitting drugs and the importance of self-belief in his journey to success.

Motivation and Determination

Cardone attributes his motivation and determination to his drive for success. He emphasizes that success is the best drug and the ultimate motivator for him. He encourages individuals to focus on achieving success and to avoid seeking approval from others. He also discusses the impact of envy and the importance of self-confidence in achieving goals.

Hiring and Firing

When discussing hiring talent, Cardone emphasizes the importance of hiring individuals who are financially motivated, clean, and able to take orders. He also highlights the significance of firing individuals who do not meet expectations, stating that firing is more important than hiring.

Business Strategies

Cardone discusses his various business ventures and investments, highlighting the importance of identifying the shelf life of a product or business. He emphasizes the need to recognize when to step away from a business and pursue new opportunities. He also shares his approach to building and scaling businesses, focusing on potential and possibilities rather than current profitability.

Real Estate and Homeownership

Cardone challenges the traditional notion of homeownership, stating that buying a house for personal use is selfish and a poor investment. He encourages individuals to consider renting and investing the money saved in property, business, or marketing. He emphasizes the importance of making strategic financial decisions rather than succumbing to societal expectations.

Investing in Oneself

Cardone emphasizes the importance of investing in oneself and one's business. He believes that focusing on personal development and acquiring valuable skills is crucial for achieving success. He advises people to be selfish in the beginning, prioritizing their own financial stability and self-improvement before trying to build a network or help others.

Cardone's Legacy

He also discusses the concept of legacy and the impact he wants to leave on the world. Cardone expresses his desire to help others and make a positive difference in people's lives. He talks about his goal of sending money to thousands of investors every month and his vision of expanding this initiative to reach a million people. He believes in the importance of giving back and supporting others financially.

Religion and Scientology

Cardone shares his positive experiences with Scientology, a subject that he is passionate about. He explains that Scientology offers practical courses on various topics such as parenting, relationships, and communication. He emphasizes that Scientology is not a dogmatic religion but rather focuses on personal development and practical solutions to improve one's life. He also addresses misconceptions about Scientology, such as the idea of being trapped in the religion or being financially tied to it, and clarifies that these are not accurate representations of his experiences with the organization.

Parenting and Education

Cardone discusses his approach to parenting, highlighting the decision to homeschool his children. He believes that homeschooling provides a safer and more positive environment for children, free from the negative influences and pressures often found in traditional school settings. He also mentions the importance of communication courses for children, which have helped his own kids become confident and socially adept.

Artificial Intelligence

Cardone expresses his enthusiasm for AI and its potential to revolutionize various industries. He discusses the integration of AI in his own business, using it for tasks such as video content and audio processing. He sees AI as a tool to enhance productivity and efficiency, rather than a replacement for human workers. He believes that AI can complement human capabilities and improve overall performance.